Personal Information. Britannica collects personal information during email and newsletter registration, store purchases, and other user registration processes. In addition, Britannica collects personal information from china.eb.com users in the form of usage data (for example, length of session, pages viewed, etc.) for use as provided below.
Non-Personally Identifiable Information (“Non-PII”). Britannica collects Non-PII about consumer activities and behaviors. Non-PII collected includes: IP address, device identifier, domain, browser type and language, referring Web site addresses, date/time of visits, page view data, and search keywords. Non-PII is collected using standard Web technologies, such as cookies.
Cookies. Cookies are data files, which often include an anonymous unique identifier, sent to your browser from a Web site. Britannica and its approved third party vendors, including Google, may at times combine cookies to inform, optimise and serve ads based on a user’s past visits to china.eb.com. A combination of cookies may also be used to report how our ad impressions, other uses of ad services, and interactions with these ad impressions and the ad services are related to visits to china.eb.com. Cookies can only be read by the party placing the cookie, they cannot erase or alter any of your data and when used in the context of collecting non-PII, they do not include personal data. For more information about cookies visit https://www.allaboutcookies.org.
Personal Information. Britannica uses personal information for: developing enhancements to china.eb.com; marketing and promotional purposes (for example, offering china.eb.com users the opportunity to take advantage of special promotions and acquire Britannica products); and evaluating china.eb.com usage by analysing usage data in the aggregate, but not with respect to any individual china.eb.com user. In addition, Britannica uses personal information to send: email to china.eb.com users who provide their email address in connection with specific promotions (for example, receiving notice of winning a Britannica contest); email regarding china.eb.com updates either during the china.eb.com subscription process or afterwards; and postal mail to china.eb.com users containing new registration packets and periodic newsletters.
Non-PII. Britannica and its approved third party partners may use Non-PII to improve Brtiannica.com.au, provide standard advertising controls, determine user response to advertisements and promotions, and deliver targeted advertisements that we or our partners believe will be of most interest to you. We may also use non-PII in connection with Google Analytics Remarketing to customise your advertising experience on third party search engines and Web sites that carry advertising. By placing a cookie on your machine, Google Analytics Remarketing enables us to allow third party vendors, including Google, to display customised Britannica ads on third party Web sites you visit, based on your china.eb.com browsing history.
If you do not wish to participate in customised ads you can opt out of by going to http://www.youronlinechoices.com.
If you do not wish to participate in Google Analytics Remarketing, you can opt out by using Google Ad Settings. You can also visit Google Analytics’ currently available opt-outs for the Web.
Britannica may provide demographic information in the aggregate regarding china.eb.com users to third parties in connection with Britannica advertising campaigns and marketing programs..
If you would like to access, review, correct or update your personal information, you may contact us as outlined below. In your request, please include your email address, name, address, and telephone number and specify clearly what information you would like to access, review, correct or update. We will need to share your information with others who can assist in responding to your request. We will try to respond to your request as soon as reasonably practicable. If we deny access in any circumstances we will generally tell you why
Britannica only collects personal information to the extent deemed reasonably necessary to serve its legitimate business purposes, and it uses state-of-the-art security technology to ensure the security, integrity and privacy of all personal information. In addition, Britannica uses security measures in connection with the collection and transmission of personal information during the china.eb.com registration process. Nonetheless, Britannica is not responsible for any breach of its security or for the actions of any third parties that may obtain any personal information.
E: [email protected]
P: 1800 000 060
Mail: Customer Service
PO Box 5608
Chatswood West NSW 1515